Cookie Policy
Last updated: 15 January 2026
At diversificationqp.com we use cookies and similar technologies to improve your browsing experience, analyse site traffic, and personalise content. This policy explains what cookies are, what types we use, and how you can manage them.
1. What are cookies?
Cookies are small text files that are stored on your device (computer, tablet, or mobile phone) when you visit a website. They allow the site to remember your actions and preferences over a period of time, so you don't have to re-enter them each time you visit the site or browse between its pages.
2. Types of cookies we use
Necessary cookies: These are essential for the basic operation of the website. They enable navigation and the use of essential features such as session management and cookie preferences. These cookies do not require your consent. Analytics cookies: These allow us to collect information about how you use our website, including which pages you visit most frequently and whether you receive error messages. This information is used in aggregate and anonymously to improve site performance. We use Google Analytics 4 for this purpose (subject to your consent). Marketing cookies: These are third-party cookies used to track visitors across websites in order to display relevant advertisements. We use Google Ads for advertising campaigns and conversion measurement (subject to your consent).
3. Google Consent Mode v2
Our website implements Google Consent Mode v2, a standard that allows Google to adjust the behaviour of its tags based on the user's consent status. This means that: By default, all cookie categories (analytics, marketing, personalisation) are denied until you express your consent. Google tags (Google Ads, GA4) automatically respect your consent preferences. If you accept certain cookie categories, the corresponding functionality is activated immediately. If you reject cookies, Google uses modelled data (without cookies) to maintain basic measurement metrics while respecting your privacy. This implementation complies with the EU Transparency and Consent Framework (TCF) requirements and the AEPD guidelines.
4. How to manage your cookies
You can manage your cookie preferences in the following ways: Cookie banner: On your first visit, we display a banner where you can accept all cookies, reject all, or customise your preferences. Subsequent management: You can change your preferences at any time by clearing the stored data in your browser, which will cause the banner to reappear. Browser settings: Most browsers allow you to block or delete cookies through their settings. Please note that blocking certain cookies may affect the functionality of the site.
5. Third-party cookies
The third-party cookies used on our site include: Google Analytics (analytics_storage): Collects anonymous data about site usage. Provider: Google LLC. Duration: up to 2 years. More information: policies.google.com/privacy Google Ads (ad_storage, ad_user_data, ad_personalization): Enables conversion measurement and ad personalisation. Provider: Google LLC. Duration: variable. More information: policies.google.com/privacy
6. Your rights
You have the right to withdraw your consent for the use of cookies at any time. For more information about your rights in relation to the processing of your personal data, please see our Privacy Policy.
7. Updates to this policy
This cookie policy may be updated periodically to reflect changes in the cookies we use or for legal reasons. We recommend that you review it regularly. The date of the last update appears at the beginning of this document.
8. Contact
If you have any questions about our cookie policy, you can contact us at info@diversificationqp.com or at our postal address: Calle Gran Vía 42, Floor 7, 28013 Madrid, Spain.